A PATH PUNCTUATED WITH SUCCESS:
HOW IT ALL STARTED
Comprof’s history began in 1995. Giving voice to the demands of professionals, the company entered the trichological market by offering its Technique and Professional products, two lines which key players in the sector welcomed enthusiastically. Since then, the company has consolidated its leadership by offering increasingly innovative brands created to meet the different needs of hairstyling and beauty professionals.
These brands include: Koster, Ekre, Plura, Ab style, Scenic Milano, K-time, Ben Herbe, Alphea, Sei.Zero, Ell-Lak and Jvone Milano. These products reflect both the present and future of the company. In 2016, Lialysse was created as a revolutionary colouring crème line with Argan Oil and Keratin. It was aimed at setting a new trend on the mass market for hair colour and was expanded to include a shampoo and hair mask.
A RESEARCH APPROACH THAT IS FAITHFUL TO THE ITALIAN COSMETICS TRADITION
Experimentation, research and study of trends. For Comprof, its dedication to haircare and wellness is its most cherished value. This is also evident in the company’s adherence to one rigorous principle: a commitment to Made-in-Italy standards. The Comprof brands are distinguished by their extraordinary formulas, developed in our laboratories through the constant study of trichological physiology.
The company’s innovative products are the result of cutting edge research going hand-in-hand with a strict adherence to the Italian cosmetics tradition. The company’s character and spirit find renewal in promoting advanced beauty concepts and is reflected as a quintessentially Italian success story spanning twenty years.
KNOW-HOW AT THE SERVICE OF TRAINING:
OUR EDUCATION DEPARTMENT
Study and vocational training are an integral part of the experience gained by Comprof over the years. Using the most up-to-date learning tools and instructors specialised in the trichological sector, we equip the hair stylists who choose our education department with the technical skills that are essential for professional success. We stimulate the imagination, unleash potential and support talent.
In this way, we have become the gold standard, through the Best Academy, our training department. Since 2002, the Academy has also enabled us to support our distribution partners and their customers. Since its inception, we have strengthened our high profile international role as a major actor in more than fifteen countries worldwide. We have also affirmed our unanimously recognised leadership role among representatives in the cosmetics sector.